The 4 ps of marketing were first conceptualized by jerome mccarthy and later made famous by philip kotler. Considered the Argentina b2b list father of contemporary marketing. The 4 ps indicate the elements that make up the marketing mix. That is the set of decision- making levers on which companies can act with the aim of influencing the consumer’s choice. The marketing mix consists of: product : is the product or service that is sold, with all its characteristics. And tangible components, its functional elements and its strengths and weaknesses price : refers to the pricing strategy. That applies to the product and that places it Argentina b2b list in different segments.
Visit Customers’ Web Pages and Social Networks
Includes all marketing actions useful for promoting. Your product to the Argentina b2b list target audience . The marketing mix is a set of factors that together define the success. Of the business. If you pay a lot of attention to just one of the marketing levers, getting the desired results. Will be very difficult. All p’s have equal importance. The 4 ps of marketing apply to every area of business, including. The food sector. They are still relevant even in the Argentina b2b list contemporary context in which digital has taken over. It is therefore essential to develop a Argentina b2b list digital market.
They Publish and Try to Understand for Yourself
Refer to the gastronomic offer of the Argentina b2b list restaurant . The type of product offered is also important to determine in. Which market segment an activity is positioned. High quality raw materials place a restaurant in the luxury range. Also allowing the adoption of a higher price range. The price refers, in fact, to the price strategy applied . We must in fact consider that the price also communicates something about the restaurant : it makes us understand that. That restaurant offers a quality offer and excellent service. But be Argentina b2b list careful: a high price range must always. Offer the customer what it actually promises.